With the strong Ride representation that SixEleven already has through their riders they will be working closely with Ride to produce segments dedicated to Ride and their exceptional products.
"Ride has always had a strong reputation in the snowboard industry," says Mike Peterson of SixEleven Productions. "Not only do they make great products but we have always had a great relationship with everyone there and we can't wait to give them some really rad work."
This new collaboration emphasizes Ride's commitment to snowboarding's rising talent while producing innovative technology for top riders around the globe.
"The SixEleven crew has brought a fresh new look to snowboard vids and have a drive to progress with the riders," says Ride's Team Manager Matt Sickels. "It's a perfect fit for what we want to bring to Ride's viral media and branch out from their centrally based Colorado scene. The Ride team is stoked to work with a crew that gets after it and is there to capture all the fun."
The new video from SixEleven entitled STOP...Hammertime! is set to release in fall of 2010. It will be their fourth full length snowboard video. You can see weekly video updates from SixEleven as well as photos and info about what they have been up to at www.sixelevenproductions.com
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